Solutions
Fraud defense for research agencies
Deliver decision-grade data across suppliers. Maxna gives agencies a supplier-agnostic gate so every project meets the same integrity bar.
Overview
Built for research agencies
Clients hire agencies for insight quality - not for managing which panel had a bad week. Maxna gives you one integrity standard across every supplier so delivery stays consistent and proposals stay differentiated.
Challenges
What teams in this seat fight every week
Supplier variance
Quality swings by source. Maxna normalizes risk before respondents enter field.
Client SLAs
Prove you blocked fraud in-flight - not only after cleaning and scrubbing.
Ops bandwidth
Reduce manual open-end review and reconciliation hours per project.
Proposal pressure
Buyers ask how you protect sample. 'We'll clean later' is no longer a winning answer.
Multi-market complexity
Different geos and suppliers multiply fraud patterns - one gate keeps the playbook sane.
Late discovery cost
Finding farms after close means top-ups, delays, and awkward client conversations.
Outcomes
What Maxna changes
Consistent delivery
Same gate on every study, every supplier - fewer surprise scrub rates.
Stronger proposals
Lead with sample integrity as a differentiator, not a footnote in the QC appendix.
Less firefighting
Catch issues while quotas are still open instead of after the readout is due.
Clearer supplier management
Score sources on pass/fail quality and coach partners with specific reject reasons.
Faster analysis
Fewer synthetic open-ends and low-effort completes polluting coding and modeling.
Defensible client reviews
Show stakeholders audit-ready evidence when they ask how fraud was handled.
How Maxna helps
Integrity without changing how you buy sample
Supplier-agnostic by design
Apply Maxna across your blend without favoring any panel partner or DIY source.
Tier by project risk
Run Cadence as the default; reserve Aether for healthcare, political, or low-incidence briefs.
Ops-ready outputs
Reject reasons and supplier views fit how agencies already reconcile and report.
Workflow
How teams deploy
1. Put Maxna on the brief
Require the gate on every supplier link so integrity isn't optional per partner.
2. Calibrate per category
Tune thresholds for incidence, geos, and client risk without rebuilding fieldwork tooling.
3. Report with evidence
Use pass/fail and reject labels in client QC reviews and supplier scorecards.
Built for research agencies.
Get a walkthrough tailored to your sample mix and quality SLAs.
Talk to us